Chiapas, and San Juan Chamula in particular have among the highest per-capita Coca‑Cola (and sugary drink in general) consumption in the world
In some Tzotzil communities residents drink well over 2 litres of coke, not per month, not per week, per DAY
This is because coke is as cheap, if not cheaper than regular bottled water in rural Chiapas, and tap water is full of e-coli
Over two thirds of Mexican adults are fat, in Chiapas it's over 70%
In Chiapas diabetes is the second leading cause of death just behind heart disease
Coke has even embedded itself into indigenous ritual practices
WATCH: Shaman uses COKE in a RITUAL to TREAT DIABETES PATIENT
In Chamula healing rituals, Coke is said to have real medicinal power, some traditional shamans pray over an ill person while burning incense and pouring coke over bread and fruit. Villagers report that drinking and belching the soda is believed to expel evil spirits and restore health
Anthropologists note that many Tzotzil believe carbonated soda is a kind of remedy, often prayed over like communion wine
Coke in Chamula has become both a literal and metaphorical sacrament, it is offered up in religious rites, consumed as a medicine, and woven into identity and status
Read moar:
ictnews.org
www.esquire.com
www.theguardian.com
globalpressjournal.com
In some Tzotzil communities residents drink well over 2 litres of coke, not per month, not per week, per DAY
This is because coke is as cheap, if not cheaper than regular bottled water in rural Chiapas, and tap water is full of e-coli
Over two thirds of Mexican adults are fat, in Chiapas it's over 70%
In Chiapas diabetes is the second leading cause of death just behind heart disease
Coke has even embedded itself into indigenous ritual practices
WATCH: Shaman uses COKE in a RITUAL to TREAT DIABETES PATIENT
In Chamula healing rituals, Coke is said to have real medicinal power, some traditional shamans pray over an ill person while burning incense and pouring coke over bread and fruit. Villagers report that drinking and belching the soda is believed to expel evil spirits and restore health
Anthropologists note that many Tzotzil believe carbonated soda is a kind of remedy, often prayed over like communion wine
Coke in Chamula has become both a literal and metaphorical sacrament, it is offered up in religious rites, consumed as a medicine, and woven into identity and status
Read moar:
The Soft Drink Invasion on Indigenous Chiapas; Increased Diabetes Death
More Indigenous Peoples in Chiapas are dying from diabetes according to a study in Mexico, and it’s connected to sugary foods and drinks.


Coca-Cola's Shenanigans in Mexico Are Another Sign of the Coming Water Wars
Coke: the official soft drink of corporate greed.

Coca-Cola country in southern Mexico – photo essay
Photographer Diana Bagnoli finds out how Coke has become a key part of indigenous ceremonies and a staple source of hydration

A Diabetes Epidemic Arrives by Highway In Mexico’s Rural South
Rates of diabetes have skyrocketed in Mexico’s rural south, prompting health officials to declare an emergency. Area residents point to changes in the local diet after paved roads brought sugary drinks and processed foods to the region.